The idea is change the typical thought about classic housewife, who is the person (woman specifically) that make a lot of things in her house, like washing or cleaning, taking care of the children or doing homework with them, etc. I chose this words: “Love changes people; love your man” because with simple words I want to express that in many cases there are people that change for trying to be pleasing to each other (couples). Today there is a global world, when the woman makes things that before she did not make, this situation forces the man to involve with things that before He did not make.

Betsaida Albuerno.

With this picture we wanted to demonstrate how companies play with a stereotype of “The Perfect Woman with The Perfect Body”, using models with a skinny bodies and they try to aim usually to insecure women to buy the product that companies are selling.

The thing is that, they believe this and almost all companies offer products to lose weight but without do any exercises and we know that it is impossible, because you need to eat healthier and do exercises if you want to lose weight.

Finally, people who buy this kind of pill or cream their being naïve, because they believe something that it will never be true or possible with that product. 

Camila Sánchez and Camila Venegas.-

Do you want another beer...?

With this ad we want to change the way people consume beer, because they have lost control of how they drink it. Junk food and a sedentary lifestyle can end with your life very quickly , that's why we are promoting a healthier life with a moderate consume of this products such as beer. To archieve this we use a simple image with a fat man on it. This is a small representation of normal people who drink beer on a daily basis, so we hope that they see themself on the ad and think about their eating habits.
In addition to the picture, we added a sentence that says basically if you continue drinking beer (and everything that comes with it) you will make your life shorter. But with a healthy life, you can fix that big problem and enjoy a few more years of living.

Jeraldina Neira and Nicole Zúñiga.